I got up this morning to find Sega Amusements going on a little social media blitz. The same image and similar message were shared on Facebook, Twitter, Instagram and through their e-mail.  Here’s the tweet since those embed easiest:

Horror has never looked or felt this real… This is terror like you have never experienced before.
House Of The Dead: Scarlet Dawn. Coming soon to arcades.#HouseOfTheDeadScarletDawn #HouseOfTheDead #HOTD #Sega #Zombies #Arcade #Gaming #Games pic.twitter.com/RIrkpBSW88
— Sega Amusements (@SegaAmusements) May 31, 2018

While it doesn’t really tell us anything new about the game, it is ‘officially’ confirming something I already knew, that Scarlet Dawn would be receiving a worldwide release. This is the first time that Sega Amusements has acknowledged the game, which was only shown in Japan after the initial unveil in Japan back in January. We also found out some additional info from the location test in Japan and subsequent showing at JAEPO in February. There are only a few details that we aren’t sure about for the Western release however (online features, if there are plans for an upright cabinet, that sort of thing), which I have reached out to Sega about and will update if there is anything to share.
UPDATE: I have confirmed with Sega that the target shipping date for a “limited number” of HOTDSD units is September, with a broader release taking place closer to November/December in time for IAAPA 2018. Word has it that several “big box FECs” saw news of the game earlier this year and placed orders, taking up the first planned production run. Either way, it sounds like it won’t be too difficult to come across this one later this year.
I also have an idea of the price thanks to a message received from a friend at a distributor. Likely selling price is “between $27,000-$29,000”